An interview with Eric Johnson of Coldwell Banker Northwest Group (Spokane, WA)

Eric Johnson, along with his brother and sister, took over their fathers business in the 1990’s and it has turned into one of the fastest growing Coldwell Banker franchises in the Pacific Northwest, Coldwell Banker Northwest Group.
Eric sits down with interviewer Mike Walsh to answer tough real estate market related questions.  Eric says the the […]

Jerry McMahan Visits Just Snooping.com

Jerry McMahan, Principal Broker of Coldwell Banker McMahan Co., one of Coldwell Banker’s most successful franchises, came to visit us at our headquarters in Spokane, Washington.  During Jerry’s visit, our CEO Marty Moses Sr. sat down with him to discuss current real estate market conditions.  Here is a short movie clip from the interview.

Get the […]

How to Get Your Virtual Tour on the First Page of Google’s Search Results

Have you heard the term “Search Engine Optimization” (or its acronym SEO)? Ever wondered how it works and why it matters? SEO is an important component of the online marketing you do for your listings because it helps your homes show up higher in search engine rankings.
First, a little background on some important changes to […]

The Key to Being a Successful Real Estate Agent in a Down Market? Specialize.

I just read a recent blog post by Seth Godin, speaker and author of such best-selling marketing and business books as The Dip, Purple Cow, and Meatball Sundae. His post, entitled “Advice for real estate agents (quit now!)“, made several good points about  how there is a tremendous opportunity now for agents who are willing […]

Falling Dollar Leading to Foreign Buyout of U.S. Real Estate Market

The fall of the Dollar in 2007 has made real estate in the U.S. much more affordable for international home buyers. Severe dollar declines against the Euro (€) and the Pound (₤ ) have made U.S. homes much cheaper for Europeans, while problems with mortgage lending has kept many Americans out of the housing […]