There are many things you can do to promote yourself or your business online. One part of that is to have a professional and attractive website that meets the needs of the visitor and directs traffic to an area of your website where a sales lead or sale can be generated. Here are a few things you should avoid and keep in perspective when developing content for your home page.

Too Much Text on your home page can be distracting and unattractive. Most readers will scan your website and pick words that grab their attention or are relevant to them. Most people generally will not read the actual content of your website at all. You should carefully place an appropriate amount of pertinent content on your homepage relating to your business, product or industry.

Not Saying What Your Site Offers is also a common mistake and one that is easily avoided. You should give your visitors a good reason to get deeper into your site. If you know who your target audience is, make sure you are giving them what they want! Don’t lose your audience by using industry jargon or being too graphics heavy.

Too Many Graphics within the content body, navigation or sidebars of your site (especially animations) can detract from the overall appearance of your website. Plus, text on your graphics can not be indexed by the Search engines.

Links, Links, Links! Where do I go next? Ever felt that way when shopping on line or surfing the web? Providing Too Many Navigation Links on your website can cause confusion.

So remember, keep your navigation simple, your content precise and your animated graphics to a minimum. If you have a Just Snooping.com Website and you have questions on how to improve your existing website, please contact our Customer Service Department at (509) 926-7665.

Posted by: Ben Kaeding on May 22nd, 2008 | Filed under: Websites